Construction Employers Association (CEA) October 25, 2019 by Success Snapshot Upgraded Drupal Website For Deeper Engagement With Association Members Who Construction Employers Association Organization Type Associations About CEA provides employer support, training, networking opportunities, job postings, and legal support to Construction Companies. Solutions CMS, Web Design Technology Drupal Scenario Construction Employers Association (CEA) serves construction companies, specialty contractors, professional advisors, material and equipment suppliers, and trade associations. Their version of Drupal was approaching end-of-life and upgrading required a full redesign. CEA’s old website wasn’t helping current members find benefits and take advantage of them. They wanted a new site that would educate old and new users about the valuable resources available. Solution BackOffice Thinking developed and implemented a plan to migrate the old website to the new one and rebuild features within the new Drupal framework. The new website included familiar components the organization had used in the past and incorporated a new strategy for a more intuitive flow to help different user types find the appropriate information. This new strategy has increased members’ utilization of resources and benefits. Success NEW HOME PAGE FEATURING MEMBER BENEFITS FROM TOP TO BOTTOM UPDATED MEMBERSHIP PAGE WITH EASY VISUALS TO QUICKLY INTRODUCE KEY BENEFITS NEW MEMBERSHIP PORTAL DASHBOARD TO HELP MEMBERS EASILY ENGAGE IN BENEFITS FULLY INTEGRATED STORE TO MAKE EMPLOYER PURCHASES CONVENIENT