A website dedicated to improving the quality of life for people with primary immunodeficiencies
The Immune Deficiency Foundation advocates for improving diagnosis, treatment, and quality of life for people with primary immunodeficiencies. They are an organization that provides a vast amount of content-rich materials to their website visitors. It was vitally important that the correct information and resources were gathered and presented in a way that would serve their website visitors in a user-friendly interface.
Key Resolution Factors:
As a result, BackOffice redesigned multiple approaches to guiding different visitors down a path geared towards them. The home screen has opened to provide pathways for visitors to ask important questions, learn what’s new in the industry segment, and to get started with finding resources based on who they are. This makes it easy to find resources for patients, family members, and medical professionals.