Nonprofit Websites and the Nonlinear User Journey: Build a Multi-Faceted Conversion Strategy April 3, 2024 by Brad DeForest Thinking in: CMS/WebsitesAs nonprofit leaders, we know you wear multiple hats. Planning fundraising events, speaking to the media, and managing volunteers can leave little room for developing creative nonprofit marketing strategies for your website. What if there was a clear framework that could encourage supporter engagement, nurture relationships, and drive sustainable growth? Enter the nonlinear journey-based marketing… Read More
Resistance to Change in Nonprofit Technology: 6 Tips for Leadership Success April 2, 2024 by Kristen Beireis Thinking in: Non Profit Tips, StrategyTransitioning to a new technology platform can be a daunting task for any organization, but for nonprofits, it can feel especially disruptive. Many staff members, particularly those accustomed to established systems, may show resistance to change. This hesitation can slow down the adoption process and hinder the full potential of the new system. As a… Read More
Boosting Nonprofit CRM Adoption at Your Organization March 29, 2024 by Kristen Beireis Thinking in: CRM/AMS, StrategyYou’ve invested in your CRM to streamline your nonprofit’s operations and help better execute on your mission. Great! But if your team is hesitant to use the system consistently, those benefits will remain out of reach. If that sounds familiar, don’t worry — you’re not alone! Let’s take a look at some common CRM roadblocks… Read More
Salesforce Backup Plans and Backups: Succession Planning for Your Salesforce Administrator March 6, 2024 by Andrew Wainacht Thinking in: Salesforce, StrategyA Salesforce administrator holds a uniquely powerful position within your organization. They’re the architects of your CRM, responsible for maintaining, customizing, and optimizing what is likely your nonprofit’s most valuable asset – your data. So, what happens if your beloved admin wins the lottery, retires, or simply moves on? Does your organization have Salesforce backup… Read More
Nonprofit System Backups: Create a Fortress March 5, 2024 by Kristen Beireis Thinking in: Non Profit Tips, StrategyThe last thing any nonprofit wants is lost donor data, fundraising campaigns grinding to a halt, and the website going dark. Of course, these disasters can be minimized when you have backups in place. Last month, we shared a roundup of policies and processes you’ll want to make sure are in place. This month, let’s… Read More
Imminent Changes Impacting Email Deliverability February 1, 2024 by Kristen Beireis Thinking in: Support TipsEmail Deliverability Changes in 2024 It’s here! Today is the day Google and Yahoo have made email deliverability changes all nonprofits need to pay attention to. Sending email through your CRM or an Email provider such as MailChimp or Constant Contact, now requires some extra settings. Whether your organization sends 5000 messages a day to… Read More
Nonprofit Salesforce Admin: It’s Ok to Ask for Help! January 31, 2024 by Andrew Wainacht Thinking in: Non Profit Tips, StrategyManaging a powerful platform like Salesforce (or any other CRM) comes with a unique set of challenges and this is especially true in the resource strapped nonprofit space. As a Nonprofit CRM Admin, I’m sure you’re used to wearing many hats and employing a “get it done” attitude. You don’t have to go it alone.… Read More
Nonprofit Technology Policies and Processes: Increasing Security, Long-Term Budget Planning, and Longevity January 29, 2024 by Kristen Beireis Thinking in: StrategyEvery person in a nonprofit interacts with technology on a daily basis, no matter their role. Do you have clear processes and policies in place to guide the usage of technology in your nonprofit? You (hopefully!) follow a set of processes and policies for your mission-oriented work: your “standard operating procedures” for programs, volunteer management,… Read More
Nonprofit Salesforce Updates for 2024! January 2, 2024 by Andrew Wainacht Thinking in: SalesforceAs the new year unfolds, Salesforce is gearing up to roll out changes and enhancements that will make your CRM experience more secure and up to date. Put your thinking cap on as we dive into the deeper technical aspects of what these changes mean for your organization. Here’s a quick peek at some of… Read More
Nonprofit Technology Trends for 2024 January 1, 2024 by Paul Keogan Thinking in: CMS/Websites, CRM/AMS, Strategy, Support TipsEvery year, we keep an eye on nonprofit technology trends in order to provide the best recommendations and provide high quality support to our clients. In 2023, we saw robust CRM systems come into the market with an array of robust features including built-in websites. In 2024, we’re going to see more of these options… Read More
Five Nonprofit Technology Project Management Hacks to Stay On Time and On Budget December 6, 2023 by Kristen Beireis Thinking in: Non Profit Tips, StrategyWe’ve discussed the four most important tips for planning ahead to create a smooth ride for nonprofit project management. Your implementation team has the roadmap in their head, knows the general path, and guides the experience, but there are so many ways to get to your destination. It’s important that you, as the Project Manager,… Read More
The Secret to Building Amazing Donation Pages December 4, 2023 by admin Thinking in: CRM/AMS, StrategyA guest post by our partners at Neon One If you google anything related to donation page optimization, you’ll find tons of results. There will be articles on donation page experiments, optimization best practices, step-by-step guides on how to set up a donation form, and lots more. All of those resources are valuable. But every… Read More